THE SHIFT TO OUTER DISTRICTS

THE SHIFT TO OUTER DISTRICTS

HCMC’s office market is seeing a shift: many companies are leaving District 1 for more affordable spaces in Phu Nhuan, Binh Thanh, or Thu Thiem. They seek reasonable costs, good accessibility, and reliable management.Yet District 1 retains its unique appeal, offering unmatched prestige and centrality.Zen Plaza, located in District 1, connecting all amenities in the

TRANSFORMATION SOLUTIONS FROM WITHIN,

Not every building needs a complete overhaul to stay relevant. Many conventional towers are transforming from within—enhancing common spaces, adding shared meeting rooms, social hubs, or on-site conveniences. The goal is to create a dynamic environment that accommodates diverse work styles.Zen Plaza now offers shared meeting room services and an outdoor rooftop event space, giving

HYBRID TRENDS AND CHALLENGES FOR TRADITIONAL BUILDINGS,

In Ho Chi Minh City, the hybrid work trend—balancing office and remote work—is reshaping the market. Companies now seek flexible offices that optimize costs while preserving workplace culture. This poses a challenge for conventional towers originally built with fixed layouts. How can they adapt without losing their enduring value?With solid construction and practical floor layouts,

THE LONG-TERM VALUE OF PREMIUM SERVICES

As Ho Chi Minh City’s office market grows more diverse, buildings that prioritize tenant experience gain lasting advantages. Premium service is not only about facilities but also about listening, supporting, and building trust with tenants. This is the true long-term value, beyond market shifts.Zen Plaza, guided by Nomura Real Estate’s philosophy of “Better Work, Better

DAILY OPERATIONAL SERVICES

Today’s office tenants expect more than stability; they value convenience, attentiveness, and seamless daily operations. From technical systems and cleaning services to how issues are resolved—every detail reflects the level of service. A truly premium office allows tenants to focus solely on growing their business.With over 20 years of management expertise, Zen Plaza continually refines